The Air Jordan 3 “Black Cement” debuted in 1988 and quickly became a cultural phenomenon, solidifying its place as one of the most iconic sneakers in history. Jordan Brand’s decision to reintroduce the legendary colorway during Holiday 2024, true to its original form rather than a “Reimagined” version, is sure to evoke nostalgia and excitement among sneaker enthusiasts worldwide.
A new “Remastered” iteration is eagerly anticipated, faithfully resurrecting the beloved 1988 design for nostalgic enthusiasts. The “Black Cement” Air Jordan 3 marked a new era for Michael Jordan and the Air Jordan line. Designed by Tinker Hatfield, the AJ3 ushered in new design language from its predecessors: Jumpman logo on the tongue, Nike Air branding on the heel, a window for the Air unit and its signature elephant print.
In addition to its new look and feel, the Air Jordan 3 was sought after thank to Jordan’s performances in the 1988 dunk contest as he soared from the free throw line in the “White Cement” Air Jordan 3 and played in the star-studded 1988 All-Star Game in the “Black Cement” colorway.
The Air Jordan III, which has been re-released as the Jordan Retro 3 regularly since 1994, introduced a new mid-cut silhouette, the unprecedented look of elephant print, and a brilliant young designer to the world of basketball shoes.
Do Jordan 3s Break In?
Are Air Jordan 3 Good For Basketball?
One could play basketball in an Air Jordan 3, however it is inadvisable when compared to more advanced modern basketball sneakers available. Today’s tech surpasses that of the 80s and 90s with respect to sports performance.
I would put the Air Jordan 3 strictly in the casual category. While one could theoretically hoop in some retro Js, this is nowhere near ideal. I find walking in the Air Jordan 3 is ok, as long as you don’t overdo it. A few miles at a time is fine though.
Agustin –
Pretty solid rendition of the classic Air Jordan 3 “Black Cement” ?. Leather quality could be better, but overall a worthy addition to the rotation ?. #AirJordan #Retro #Sneakers #Holiday2024
Vivianne –
Air Jordan 3 Black Cement 2024 ? The nostalgia is real! Premium materials, classic design, and that iconic elephant print ? Highly recommend for any sneakerhead. ? #AJ3 #BlackCement #RetroSneakers #MustHave
Suzanne –
Phenomenal design! ? The Air Jordan 3 Retro “Black Cement 2024” captures the OG’s essence flawlessly. Premium tumbled leather, classic elephant print, and striking red accents. Perfect for any sneakerhead’s collection. ?? #AJ3 #BlackCement #Retro #Sneakers